Design

Cover of the brand guidelines for the 62nd anniversary of independence

Identities, products and imagery your team can keep using long after we've gone.

A brand is judged on its hundredth use, not its first. We design identities, products and imagery as systems, with the rules, files and templates written down, so the work stays consistent when your own team picks it up.

The same studio handles photography and video, so the brand, the product and the pictures are made to one standard.

Logo construction: the tram and the Maqam Echahid
Campaign colour palette
Ferme Djerba moodboard cover: rustic, fresh, authentic

What’s included

  • Brand identity

    Logo, type, colour and voice, delivered as a system with guidelines and templates.

  • Product design

    Interfaces for websites and apps, designed and tested with the people who'll use them.

  • Photography

    Product, people and place, art-directed and shot for the channels they'll run on.

  • Video

    Brand films, product videos and social cuts, from script to final edit.

Work

How it works

  1. Discovery

    We learn the business, its audience and its competitors, and agree what the work has to change.

  2. Direction

    Two or three distinct routes, presented with our reasons, so the choice is a real one.

  3. Development

    The chosen route is built out across every place it has to work.

  4. Handover

    Guidelines, source files and templates, so your team can run it without us.

Questions

Usually two or three distinct routes. More than that tends to make the choice harder rather than better.

Yes. You receive the source files and full rights to the work once the project is paid.

Yes. Many projects keep what already works and fix what doesn't; discovery is where we decide which yours needs.

Have a Design project in mind?

Start a Design project

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Marketing

Cover of the brand guidelines for the 62nd anniversary of independence